Understanding Your Website Analysis

Every analysis covers 10 crucial areas that determine if your website succeeds or fails. Here's the breakdown of what we check and why it matters for your business.

🎯For Business Owners

Find out if your site is costing you customers due to slow loading, poor mobile experience, or security issues. Get specific fixes that actually drive revenue.

⚡For Developers

Analyze competitor tech stacks, identify performance bottlenecks, and discover implementation patterns that work at scale.

What Each Section Reveals

Every analysis section tells a story about your website's performance and potential

🏠

Hosting & Infrastructure

Where your site lives

What We Analyze

  • ●Hosting provider (AWS, Vercel, Cloudflare)
  • ●Server location and IP address
  • ●CDN and proxy services
  • ●Network infrastructure details

Bottom Line

Slow hosting kills conversions. Great infrastructure = happy users who actually stick around.

Real Example

Site runs on Vercel with Cloudflare CDN → loads in 0.3 seconds globally

🌐

Domain Registration

Your digital address history

What We Analyze

  • ●Domain age and registration date
  • ●Registrar (GoDaddy, Namecheap, etc.)
  • ●Expiration date and renewal status
  • ●WHOIS privacy settings

Bottom Line

Domain age builds trust. Expired domains = website goes dark.

Real Example

15-year-old domain with auto-renewal → established, trustworthy business

⚙️

Technology Stack

What powers your site

What We Analyze

  • ●CMS platform (WordPress, Shopify, custom)
  • ●Frontend frameworks (React, Vue, etc.)
  • ●Programming languages and versions
  • ●Build tools and JavaScript libraries

Bottom Line

Modern tech = better performance. Outdated tech = security holes and slow sites.

Real Example

React 18 + Next.js → fast, SEO-friendly, future-proof

📝

Content Analysis

What visitors actually see

What We Analyze

  • ●Content structure and readability
  • ●Heading hierarchy (H1, H2, H3)
  • ●Image optimization status
  • ●Internal and external links

Bottom Line

Good content structure = users find what they need + Google ranks you higher.

Real Example

Perfect heading structure with optimized images → 40% better search rankings

🗺️

Sitemap Analysis

How search engines explore

What We Analyze

  • ●XML sitemap presence and quality
  • ●Number of discoverable pages
  • ●robots.txt configuration
  • ●Search engine accessibility

Bottom Line

No sitemap = search engines can't find your pages = no organic traffic.

Real Example

Complete XML sitemap with 1,200 pages → Google indexes everything

🔒

Security Headers & Performance

Protection and speed

What We Analyze

  • ●HTTP security headers (CSP, HSTS, etc.)
  • ●SSL certificate status
  • ●Performance optimizations
  • ●Security score breakdown

Bottom Line

Poor security = hacked site. Poor performance = users bounce in 3 seconds.

Real Example

Military-grade headers + HTTP/2 → secure site that loads instantly

♿

Accessibility

Works for everyone

What We Analyze

  • ●Alt text coverage for images
  • ●Color contrast ratios
  • ●Keyboard navigation support
  • ●Screen reader compatibility

Bottom Line

Accessible sites reach 15% more users + often rank better in search.

Real Example

Perfect accessibility score → usable by everyone, including 1.3B people with disabilities

📱

Mobile Optimization

Phone-friendly design

What We Analyze

  • ●Responsive design implementation
  • ●Mobile viewport configuration
  • ●Touch-friendly elements
  • ●Mobile-specific optimizations

Bottom Line

60% of traffic is mobile. Bad mobile = lost customers.

Real Example

Perfect mobile experience → works flawlessly on any device

🔌

Third Party Integrations

Connected services

What We Analyze

  • ●Analytics (Google Analytics, Adobe)
  • ●Payment systems (Stripe, PayPal)
  • ●Marketing tools (Mailchimp, HubSpot)
  • ●Chat and support systems

Bottom Line

Smart integrations = better insights and customer experience.

Real Example

Google Analytics + Stripe + Intercom → data-driven business ready to scale

🎯

SEO Analysis

Search visibility

What We Analyze

  • ●Title tags and meta descriptions
  • ●Open Graph social sharing setup
  • ●Schema markup for rich snippets
  • ●SEO best practices compliance

Bottom Line

Good SEO = free customers from Google. Bad SEO = invisible online.

Real Example

Optimized for 'pizza NYC' → ranks #3 on Google, gets 50,000 monthly visitors

Reading Your Results

Understanding the colors, scores, and recommendations

🟢 All Good

These areas are working great. Your site follows best practices and performs well here.

🟡 Could Be Better

Room for improvement. Not critical, but fixing these will boost performance and user experience.

🔴 Needs Attention

These issues could hurt your business. Fix them to avoid losing customers or search rankings.

💡 Pro Tips

Priority Order

Fix security issues first, then performance, then nice-to-haves like SEO optimizations.

Don't Panic

Even successful sites rarely score 100%. Focus on issues that impact your specific goals.

Decoding the Technical Stuff

Your analysis is full of technical terms that actually matter for your business. Here's what they mean in plain English and why you should care.

Quick Status Guide

Working Great
Could Be Better
Fix This Now
Just Info

Hosting & Infrastructure Fields

The nuts and bolts of where your site lives

Hosting Provider

Example:Vercel

Who's actually running the servers your site lives on. Could be a big cloud company like AWS or a specialized host like Vercel.

✅ Good

Modern hosts like Vercel, Netlify, AWS

❌ Bad

Cheap shared hosting that crashes under load

IP Address

Example:104.21.75.212

Your site's unique internet address. Like a street address but for websites.

✅ Good

Clean IP with good reputation

❌ Bad

IP address flagged for spam or malware

CDN/Proxy

Example:Cloudflare

A network that copies your site to servers worldwide so it loads fast everywhere.

✅ Good

Cloudflare, AWS CloudFront, or similar

❌ Bad

No CDN → slow loading for users far from your server

Infrastructure Owner

Example:Amazon Web Services

The company that actually owns the physical servers and cables.

✅ Good

Big, reliable companies like AWS, Google Cloud

❌ Bad

Unknown or unreliable infrastructure providers

Security Header Details

Invisible bodyguards protecting your site

Content Security Policy

Example:default-src 'self'

Blocks malicious scripts from running on your site. Like a bouncer for your website's code.

✅ Good

Strict policy that blocks unauthorized scripts

❌ Bad

Missing CSP → hackers can inject malicious code

HSTS Protection

Example:max-age=31536000

Forces browsers to always use HTTPS. Prevents sneaky attacks that try to downgrade to HTTP.

✅ Good

Long duration with subdomains included

❌ Bad

Missing HSTS → vulnerable to man-in-the-middle attacks

Frame Protection

Example:DENY

Stops other websites from embedding your site in sneaky invisible frames.

✅ Good

DENY or SAMEORIGIN settings

❌ Bad

Missing → your site can be embedded anywhere

SSL Certificate

Example:Valid

Encrypts data between your site and visitors. The little lock icon in browsers.

✅ Good

Valid, modern SSL certificate

❌ Bad

Expired or missing SSL → browsers show scary warnings

Technology Stack Fields

The tools and frameworks powering your site

CMS

Example:WordPress 6.3

Content Management System - how you actually edit your website content.

✅ Good

Updated WordPress, Shopify, or custom solutions

❌ Bad

Outdated CMS with known security holes

Frameworks

Example:React v18.2.0

The JavaScript framework used to build your site's interactive parts.

✅ Good

Modern React, Vue, Angular, or Next.js

❌ Bad

No framework or ancient jQuery spaghetti code

Languages

Example:JavaScript, PHP

Programming languages used to build your site.

✅ Good

Modern languages with recent versions

❌ Bad

Outdated language versions with security issues

Build Tools

Example:Webpack, Vite

Tools that compile and optimize your code for production.

✅ Good

Modern build tools like Vite, Webpack 5+

❌ Bad

No build process → unoptimized, slow-loading code

SEO & Meta Fields

How search engines and social media see your site

Title Tag

Example:Best Coffee in Seattle | Joe's Cafe

The clickable headline that shows up in Google search results.

✅ Good

Descriptive, under 60 characters, includes keywords

❌ Bad

Missing, too long, or generic like 'Welcome to My Site'

Meta Description

Example:Fresh roasted coffee and pastries in downtown Seattle since 1995.

The preview text that appears under your title in search results.

✅ Good

Compelling description, 150-160 characters

❌ Bad

Missing, auto-generated gibberish, or way too long

Open Graph Tags

Example:og:title, og:description, og:image

Controls how your pages look when shared on Facebook, LinkedIn, Twitter.

✅ Good

Complete tags with high-quality preview images

❌ Bad

Missing tags → ugly, broken-looking social shares

Schema Markup

Example:LocalBusiness

Structured data that helps Google show rich snippets like star ratings.

✅ Good

Relevant schema for your business type

❌ Bad

No schema → missing opportunities for rich search results

Performance Indicators

What makes your site fast or slow

HTTP/2 Support

Example:Enabled

Modern protocol that downloads multiple files at once instead of one by one.

✅ Good

HTTP/2 or HTTP/3 enabled

❌ Bad

Still using HTTP/1.1 → significantly slower loading

Gzip Compression

Example:Enabled

Squishes files before sending them to browsers. Can reduce size by 70%+.

✅ Good

Gzip or Brotli compression enabled

❌ Bad

No compression → files are 3x larger than needed

Browser Caching

Example:max-age=31536000

Tells browsers to remember files so repeat visitors don't re-download everything.

✅ Good

Long cache times for images, CSS, JavaScript

❌ Bad

No caching → every visit downloads everything again

Image Optimization

Example:WebP format

Modern image formats that look the same but are much smaller files.

✅ Good

WebP, AVIF, properly sized images

❌ Bad

Huge unoptimized JPEGs that take forever to load

Mobile & Accessibility

How well your site works for everyone

Viewport Meta Tag

Example:width=device-width, initial-scale=1

Tells mobile browsers how to display your page properly.

✅ Good

Proper responsive viewport configuration

❌ Bad

Missing → site appears tiny and broken on phones

Alt Text Coverage

Example:90% of images

Descriptive text for images that screen readers announce to blind users.

✅ Good

Descriptive alt text for all meaningful images

❌ Bad

Missing alt text → completely inaccessible to screen readers

Color Contrast Ratio

Example:4.5:1

How different your text color is from the background. Higher = easier to read.

✅ Good

4.5:1 or higher for normal text

❌ Bad

Low contrast → hard to read, especially for older users

Touch-Friendly Elements

Example:44px minimum button size

Buttons and links big enough to tap accurately with fingers.

✅ Good

Large, well-spaced interactive elements

❌ Bad

Tiny links impossible to tap without zooming in

Questions People Actually Ask

"Why does it say 'Not Detected' for some things?"

Some tech is hidden on purpose, some sites block our analysis tools, and sometimes stuff just isn't there. "Not detected" doesn't always mean "broken" - it might just mean "private."

"Do I need to fix every single red warning?"

Nope! Focus on what matters for your goals. Security issues? Fix immediately. Missing some fancy SEO markup? Probably fine if you're getting traffic anyway.

"How fresh is this data?"

We analyze your site in real-time when you submit the URL. Some info (like domain registration) might be cached for a bit. Check the "Last Fetched" timestamp on your results.

"My competitor's site is slower but ranks higher. What gives?"

SEO is complicated. Page speed matters, but so do content quality, backlinks, domain age, and about 200 other factors. Fast sites have an advantage, but they don't automatically win.

Key Insights System

Our redesigned insights provide business-focused intelligence instead of vague percentages. Each insight explains impact, prioritizes critical issues, and gives clear next steps for improvement.

Business Impact Analysis

"Revenue Ready: Stripe payment processing" or "Customer Success: Intercom engagement tools" - showing real business capabilities and growth infrastructure.

Performance Intelligence

"WebP + AVIF images - 30-50% bandwidth savings" with specific optimization benefits and modern development practices detected.

Smart Prioritization

Critical security vulnerabilities and mobile issues are automatically prioritized for immediate attention with specific recommendations.

Actionable Recommendations

Clear next steps like "Add security headers to prevent attacks" or "Implement responsive design for mobile users" with specific guidance.

Categories Analyzed

Security • Mobile Excellence • Infrastructure Quality • Accessibility • SEO • Performance • Revenue Readiness

Technical Intelligence

Comprehensive technical analysis beyond basic infrastructure, including intelligent scoring systems for security, accessibility, mobile optimization, and performance with detailed explanations.

Network & Infrastructure

IP addresses, ASN routing information, server geographic locations, and CDN usage analysis for understanding technical foundation.

Security Analysis

Weighted scoring with detailed explanations like "Perfect - 1+ year max-age" and priority-based recommendations for security improvements.

Accessibility Intelligence

ARIA attributes (25%), semantic HTML (25%), alt text coverage (50%) with specific recommendations for inclusive design.

Performance Optimization

WebP/AVIF images, critical CSS, resource hints, caching strategies - detecting modern practices with quantified benefits.

🎯 Intelligent Scoring Systems

Weighted algorithms provide precise percentages with detailed explanations and priority-based recommendations rather than basic detection.

Security Analysis

Advanced security analysis uses intelligent weighted scoring with detailed explanations for every component and actionable improvement recommendations.

85-100%
Enterprise
70-84%
Strong
40-69%
Moderate
0-39%
Risk

Content Security Policy (40%)

"Excellent - strict CSP with nonces" or "Missing - no CSP header found"

HSTS Protection (25%)

"Perfect - 1+ year max-age, includes subdomains & preload"

Frame Protection (15%)

Modern CSP frame-ancestors prioritized over legacy X-Frame-Options

Detailed Explanations

Every component shows percentage score and specific reasons with actionable recommendations for improvement.

Limited Information

Sometimes our analysis shows "Privacy Focused" or "Enterprise-grade" instead of specific details. This usually indicates professional security practices and privacy-focused engineering.

Large Enterprises

Companies like Apple, Microsoft, Google with custom-built platforms, heavy privacy focus, and minimal third-party dependencies.

Security-First Sites

Banks, financial institutions, government and healthcare sites that prioritize user privacy and optimize heavily for performance.

Minimal Attack Surface

Intentionally minimize technical fingerprint to reduce attack surfaces and protect user privacy through design.

This is Actually Good!

Limited technical exposure often indicates professional security practices and privacy-focused engineering rather than lack of capability.

Frequently Asked Questions

Is this analysis accurate?

Yes, but it's based on publicly available information. Some sites intentionally hide technical details for security reasons, which is why we sometimes show limited data.

Can I use this to analyze my own website?

Absolutely! This tool is great for checking your own site's security score and seeing what technology information is publicly visible.

Why do some sites load slower to analyze?

Large, complex websites with many resources take longer to analyze. Sites with strong security measures may also require more time to examine thoroughly.

What should I do if my site has a low security score?

Check our security recommendations section. Most issues can be fixed by adding security headers through your web server or hosting provider's settings.

Can this tool be used maliciously?

No, we only analyze publicly available information that any visitor can access. We don't attempt to penetrate or hack websites - this is purely informational analysis.

Questions? Feedback? We'd Love to Hear From You!

Whether you have suggestions for improving our website analyzer, questions about your results, or ideas for new features, we're always excited to connect with our users.

Send us your feedback

feedback@websiteanalyzer.dev